Skip to content

Set up basic SEO for a website

Cover the fundamentals search engines look for: titles, descriptions, structure, speed and Search Console.

Curated by the DoPath team

Steps
12 steps
Time
About 1.5 hours
Last updated
Updated
Start playbook

What this covers

Search visibility starts with pages that are clear, fast and easy to crawl. This playbook covers the fundamentals. It does not promise rankings, which depend on many factors outside your control.

What you’ll work through

  1. 01

    What this covers

    Introduction

  2. 02

    Your website

    Text input

  3. 03

    Main topic

    Text input

  4. 04

    Site type

    Single choice

  5. 05

    Pages

    Number input

  6. 06

    Time per page

    Number input

  7. 07

    Time estimate

    Calculator

  8. 08

    Priority for your site type

    Decision

  9. 09

    On-page basics

    Checklist

  10. 10

    Technical basics

    Checklist

  11. 11

    Search Console

    Checklist

  12. 12

    Official guidance

    Resources

seowebsitesearch

Looking for something else?

Browse more playbooks or publish your own process.